The number one question I’ve been asked since I started blogging is “how do you create a consistent blogging schedule”.
Many factors come into play when you’re running a blog and trying to build a social presence on other platforms. Things can get pretty hectic quickly!
It took trial and error to find a blogging schedule that worked best for my lifestyle and helped me stay consistent.
In this post, I’m sharing tips and time-saving resources that help me keep my website running smoothly and write valuable content for my readers.
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How to Stay Consistent:
Brainstorm Content Ideas
The first thing you should do is brainstorm content ideas. You can’t expect to jump right into it and write a random post offhand.
If you want to post valuable content for your readers, then brainstorming and planning your content is key.
When I think of a new idea, I immediately write it down in an app I’ve started using called Notion. Notion is an all-in-one workspace for your notes, tasks, and documents. It’s similar to Trello and Asana, however, I found this one more user-friendly.
When you’re coming up with content ideas, think about the questions that your audience has asked you. This is an easy way to create valuable content because you already know people are looking for solutions!
Another way to find ideas is through Pinterest search.
You guys know Pinterest is my thing, and I recommend it for everyone, especially content creators! If you’re having writer’s block or can’t think of any ideas, scroll through Pinterest for inspiration.
Related Post: Pinterest for Beginners: How to Set Up Your Profile
Batch Content Creation
Batching your content is a great way to stay consistent with your blogging schedule and on other platforms.
When you batch your content, you choose one or two days out of the week to focus solely on creating your ideas. I usually do this on the weekend or at the beginning of the week.
Writing a couple of blog post drafts each week helps me stay on track with putting out content consistently.
I type 2-3 blog posts and have them scheduled to post on a specific day. Doing this has saved me a lot of time and I’m able to focus on other parts of my business.
This strategy won’t work for everyone, however, it doesn’t hurt to give it a try!
Batching my content has been a game-changer and comes through for me on days when I don’t feel like creating. I always have something to post as a backup since I create as much as possible.
Repurpose Old Content
Repurposing content means you focus on one piece of valuable content and reuse it somewhere else. Not only does this save you time, but it also helps you get more work done with less effort.
For example, let’s say you wrote a blog post on how to start a money-making blog. The next piece of content you can make is an infographic to share with your Pinterest audience. This can be another way to promote your content and lead them to more in-depth information.
You can also turn the blog post into a carousel for Instagram, a quick informational video, or a thread on your Twitter feed.
I’ve been working on doing this with my blog posts and it has saved me plenty of time and helps when I can’t think of any new ideas to create. It’s also great for increasing your blog traffic!
Related Post: 10 Helpful Apps for Content Creators to Download
Create a Realistic Schedule
You want to create a realistic blogging schedule that you can follow.
Although some people may post on their blog multiple times per week, that doesn’t mean you have to do the same. Everyone’s lifestyle is different and you have to figure out what would work best and what your goals are.
There’s no perfect number for you to post each week or month, however, you don’t want to put too much on your plate and then end up not posting at all.
Think about how many posts you’ll be able to commit to even with everything else you have going on behind the scenes.
If you have drafts typed up and plenty of content to post, stretch it out and post it later on! It’s best to have content to fall back on, especially during the times you don’t feel like creating.
Use Pinterest + Tailwind
Pinterest and Tailwind have been a lifesaver for me during my blogging journey. Even if you’re not posting a new blog post every week, there’s still an easy way to bring consistent traffic to your website.
Think about all of the old content you have on your blog! You still want people to find it and read the information you took the time to put together. That’s where Pinterest and Tailwind come in.
First of all, if you’re not on Pinterest as a blogger, you need to sign up as soon as possible. Most of my traffic comes from this platform and it helps me consistently promote my content.
Tailwind is a Pinterest-approved scheduling tool that will help you manage your presence without having to be on the app 24/7.
Here’s the strategy I follow to promote my content:
- Use Canva to create pin graphics for each blog post
- Upload my pins to Tailwind
- Write my title, description, and choose which board it’ll upload to
- Schedule it through Tailwind during a time my audience is active
These platforms will help you bring more readers and potential subscribers to your website and make sure all of your content receives the attention it deserves.
I can’t tell you how easy it is to get distracted once it’s time to work!
If you want to stay motivated on your batch creation days, remove all distractions and focus on getting as much content done as possible.
One thing that I can’t stand is having clutter in my area when I’m about to work. Keeping your space nice and clean can help you become more productive since you won’t have to worry about it.
Here are some other things that I do before writing my blog posts:
- Put my phone on DND and away from my desk. It’s tempting to pick up your phone in the middle of your work and get stuck scrolling on social media or responding to text messages
- Turn on “fullscreen mode” while typing. You won’t have to worry about looking at other tabs or seeing notifications from social media/emails
- Light a candle in my area and turn on music at a low volume. This has helped me feel more relaxed while working and also, I can’t work in complete silence without my mind running all over the place
Of course, you want to schedule break times during your batch days just to give your mind a rest. I usually take 15-30 minutes after working for a certain amount of time and then I’m back on it again!
It takes time to find a good flow that will help you create a consistent blogging schedule. You don’t want to be too hard on yourself or put everything on your plate at once.
Take the time to create a routine to follow and find what works best for you.
Whether you decide to post once a week or more often, your readers will know when to expect valuable content as you continue to show up.