Blogging Tips

The Best Equipment for Content Creators to Purchase

June 11, 2019
A ring light with a phone holder for Content Creators

When you start recording and taking pictures for your brand, you may wonder what the best equipment for content creators is. You see the high-quality videos other Influencers are posting and want to create the same for your audience.

You may not have the budget to purchase everything in the beginning, however, you’ll be able to invest in more photography equipment and accessories as time goes on. This will help improve the quality of your work!

In this post, you’ll find a list of equipment for content creators that include budget-friendly options and some that are worth splurging on.

This post may contain affiliate links, which means I’ll receive a commission if you purchase through my links, at no extra cost to you. Please read full disclosure for more information.

Equipment for Content Creators


When you start your journey as a creator, it’s okay to use what you already have! There’s no need to purchase a professional camera in the beginning because your cellphone can produce quality content on its own.

Until you’re ready to upgrade, focus on creating content in areas that have the most natural lighting. The brightness of your posts can make or break the quality.

You also want to use editing apps such as Adobe Lightroom to enhance your content. This app can transform a dull photo into a beautiful, quality piece of content that your community will love!


A tripod is perfect for holding your phone or camera while creating content. Most tripods have adjustable legs to make them taller if needed.

The Amazon Basics Tripod is sturdy and helps me achieve crisp images and videos. It can improve the stability and quality of your content since it keeps your devices steady.

Ring Light

You want your pictures and videos to come out bright and attractive. A ring light is perfect to use when you don’t have much lighting in your area. When your content looks good, your audience is more likely to show engagement.

The first budget-friendly option that I purchased was the Selfie Ring Light. Although it’s smaller, it provided enough light for my content. It also comes with a phone holder and Bluetooth remote for taking pictures.

Eventually, I was able to upgrade to the Neewer Ring Light. This is perfect if you need a lot of brightness in your area and it does a great job of enhancing your features in photos and videos.

Softbox Lights

Adding Softbox Lights to your area creates the perfect balance of brightness and removes shadows.

You won’t have to worry about one side of your content being dim while the other side is bright. These lights are also beneficial if you’re with a group and need enough light to surround everyone.

Canon Camera

Once you’re ready to invest in a professional camera, one that I recommend for beginners is the Canon Rebel T7i.

It’s important to learn your settings and find the best lens to use. Watching Youtube videos and doing your research will help you figure out how to use your camera to produce quality content.

An affordable, quality lens to start with is the 50mm, also known as the Nifty Fifty. This is a prime lens that doesn’t zoom in or out. Make sure your space is big enough before using this because you have to be a good distance away from the camera to fit in the frame.

Another lens is the Sigma 30mm which is my main go-to. This is perfect for smaller spaces and will provide a nice bokeh effect (blurry background) for your content.


Investing in a backdrop can help your content come out clean and professional. You won’t have to worry about clutter in the background becoming a distraction.

I recommend the Seamless Paper Backdrop. For the size, 53 in x 36 ft is perfect for taking selfies and recording videos. They also have a variety of colors to choose from so you can choose the best fit for your branding.

Backdrop Holder

If you invest in a backdrop, then you need an Adjustable Support Stand. It’s simple to put together and lightweight. This comes with everything you need to properly hang up your backdrop and keep it gripped tightly.

You don’t have to invest in all of the equipment mentioned in this post. Do what your budget allows and continue to invest in your brand as time goes on!

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  • Reply Rosa Jackson June 11, 2019 at 3:50 pm

    This was such a good post! I wish had these tips when I first started off 😫😫😫 I have invested in all these! Awesome tips Madisen! As always 🤗😘🤗

    • Reply Madisen June 11, 2019 at 3:54 pm

      Thank you for reading sis! I wish I had them too but now I’m glad I can share what I’ve learned with others! ♥️♥️

  • Reply Jasmine June 11, 2019 at 4:04 pm

    Great tips!! Especially for those of us who are just beginning our blogging journey, thank you for sharing! I’m excited to buy my first ring light.

    • Reply Madisen June 11, 2019 at 8:19 pm

      Thank you love! I’m excited for you. I remember how I felt when I was able to purchase a ring light. It’s an amazing feeling when you’re investing in yourself!

  • Reply Shelby June 11, 2019 at 5:24 pm

    Great post Maddie ☺️ You’re going to be very successful with this blog. I’m so proud of you.

    • Reply Madisen June 11, 2019 at 8:19 pm

      Aw thank you mom lol!

  • Reply Hairvolutions June 12, 2019 at 11:27 am

    I love have you gave options for those just starting out! A lot of influencers get discouraged because they can’t afford all the expensive equipment! This is an amazing article I will be sure to share with my other up and coming influencer friends !

    • Reply Madisen June 12, 2019 at 4:09 pm

      Of course! Even now I don’t want to spend a lot of money lol so if I can find a cheaper option that still works, then I’m set! Thank you sis! ♥️

  • Reply Andrea June 12, 2019 at 11:34 am

    I need softbox lights in my life lol! Love this post and you really highlighted everything that is needed for recording videos and taking pictures!

    • Reply Madisen June 12, 2019 at 4:11 pm

      Softbox lights are everything lol. If I would’ve known about them before purchasing a ring light, I probably would’ve just ordered a set! Thank you for reading!

  • Reply Iesha June 13, 2019 at 11:33 pm

    This is all so good, from start to end! I needed all these gems. Thank you for giving me options and linking the products here in your blog, super helpful. I am in need of more lighting and backdrops so now I know where to start buying. Thank you! I love your blog.

    • Reply Madisen June 14, 2019 at 4:09 pm

      Thank you for reading sis! I appreciate your support and I’m glad this was helpful! I wish I had this type of post when I first started blogging. So I’m glad now I can provide these tips for others!

  • Reply Mary Maxine June 18, 2019 at 10:30 am

    Great post Maddy! Very detailed, and an easy read. Whenever someone has any questions in regards to finding out how to make bomb content, I will send this link to them.

    I have a backdrop holder, but haven’t used it in so long. I think as I grow, I might start transition into using my backdrop + find some awesome colors, to make my content pop.

    • Reply Madisen June 18, 2019 at 4:25 pm

      Thank you for reading boo! And I appreciate that a lot! I wish I had this list when I first began my journey as a Content Creator so I hope it helps everyone else! And I understand, that sounds like a plan! 😍

  • Reply Shana June 19, 2019 at 10:29 am

    This is the best cost efficient post I have seen. I can definitely take these recommendations and buy the things. I need to backdrop for sure

    • Reply Madisen June 19, 2019 at 6:33 pm

      Thank you sis! Girl I’m all about saving as much many as I can and only buying what I really need. I appreciate you for reading and commenting!

  • Reply Kaya August 21, 2019 at 10:37 am

    I’m getting there, I’ve got myself everything but an adjustable stool (smart! I never thought of that one!) and a ring light (which has been on my to-buy list forEVER). Thank you for putting this together!

    • Reply Madisen August 21, 2019 at 10:55 am

      Thank you love! I didn’t think about the adjustable stool until later lol but it has helped a LOT! And yes a ring light will make a huge difference and you’ll love it! ♥️

      • Reply Gayona February 7, 2021 at 5:22 pm

        As always, GREAT INFO! Thannk you so much for posting. I get so much good information from you.

        • Reply Madisen February 16, 2021 at 11:33 pm

          You’re welcome, sis! Thank you for reading.

  • Reply Curlsbyash September 14, 2019 at 3:21 pm

    Awesome post. Will be purchasing some of these

    • Reply Madisen September 14, 2019 at 5:48 pm

      Thank you for reading! I can’t wait to see what you think about the ones you purchase!

  • Reply NAIMAH January 28, 2020 at 11:46 pm

    I’m so glad you wrote this article! I’m taking the plunge to start investing in quality content and ordered a ring light tripod based on your recommendation. Thanks!

    • Reply Madisen January 29, 2020 at 6:17 pm

      You’re welcome and thank you so much for reading! I’m excited for you! The best thing you can do is start investing in yourself to better your content.

  • Reply Erika July 4, 2021 at 6:40 am

    Aside an iPhone,what type of Android phone can be recommend as best for taking quality pictures and videos.Please let me know asap.

    • Reply Madisen July 7, 2021 at 12:40 pm

      I’m not sure. I haven’t owned an Android in years and don’t know much about their quality.

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